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Hong Kong – Parisian fashion designer Vanessa Bruno has signed a deal with Lane Crawford Joyce Group Distribution Company for distribution of the Vanessa Bruno brand in Hong Kong and China.
As part of the five-year agreement, LCJG plans to open 6 free-standing Vanessa Bruno retail stores as well as numerous shops-in-shops in Hong Kong and mainland China.
“We are overjoyed to be bolstering our partnership with the Lane Crawford Joyce Group to further establish Vanessa Bruno as a uniquely spirited brand in China’s thriving fashion market,” said Bruno in a statement.
Alice Wong, president of LCJG Distribution Company, said, “Our group has been working with Vanessa Bruno for many years. We are thrilled to have the chance to take our collaboration to another level. We are confident that the brand will be well received in Hong Kong and China.”
Currently Vanessa Bruno operated forty dedicated outlets, boutiques and corners around the world. More than 400 retailers carry the brand.
Lane Crawford Joyce Group is comprised of multi-label specialty stores Lane Crawford, Joyce, and Pedder Group as well as Imaginex and LCJG Distribution Company. It operated in 38 markets with over 500 locations.