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Britain’s Arcadia Group is looking to build its presence in the U.S., and not just with Topshop.
This story first appeared in the June 21, 2013 issue of WWD. Subscribe Today.
Arcadia this week staged its first U.S. “group preview” of its Miss Selfridge, Evans, Dorothy Perkins and Wallis brands at the Bryant Park Hotel in Manhattan. And behind the scenes, Arcadia is in talks with Nordstrom and Macy’s regarding selling Miss Selfridge in those stores. Sources said either retailer could start selling the label by the end of this year or next year, but it couldn’t be determined if Arcadia was seeking shops-in-shop for Miss Selfridge, similar to its partnership with Nordstrom operating Topshop boutiques, currently at 15 Nordstrom locations.
Arcadia officials declined comment on the Miss Selfridge report.
Topshop is well known in the U.S., where it already operates four brick-and-mortar stores, as well as inside some Nordstrom stores, but the other Arcadia labels are less known and are only available online in the U.S.
Asked why Arcadia decided to stage a preview for the fashion media, Saskia Osmond-Evans, head of press for Arcadia, said, “It’s to get the conversation going.”
She did say that Evans, a plus-size collection, will be rolled out to more Nordstrom doors, from the current six.
Among the highlights from the fall 2013 collections, Miss Selfridge shows Miu Miu-esque dresses with “Peter Pan” collars and shoulder details; pinafores with monochrome tops and burgundy shirtings with “pussy” bows; leather dresses with laser-cut work, and long beaded dresses. The premium line from the Wallis collection, called W, offers animal prints; shifts with biker jackets and faux fur trim deconstructed parkas; knits with stud detailing, and tuxedo trousers. Dorothy Perkins emphasizes modern and clean-cut daywear, opulent, embellished casualwear and statement eveningwear. Evans, which sells sizes 12 to 28, showed off its colorblocking for summer, and the quirky signature animal prints and jumpers from the husband-wife design team Clements Ribeiro. Evans also features cocoon coats, and pear-cut denims, which are cut higher in the nape for greater support and better fit.
The Arcadia brands are well-established in the U.K. and cater to different demographics and lifestyles. The Arcadia Group is owned by Sir Philip Green.