Massimo Giorgetti said the inspirations for the runway debut of his MSGM line ranged from Thirties Hollywood to tiki culture. He was careful to not be literal. For instance, a Hawaiian-inspired vest with 3-D embroidered plastic flowers was toned down with a black parachute poplin skirt knotted into a bow at the waist and worn with chunky flat sandals. He also showed the last thing you would expect from a brand known for its brightly colored prints: Crisp white cotton shirts, which came in looks including a short-sleeve sweatshirt dress in a stylized palm frond motif and a chiffon bustier maxidress in a pattern that blended tropical foliage with stripes. “The collection is more polished, a bit more sophisticated,” Giorgetti explained backstage.
Unusual fabrics and treatments remained at the core. Standouts included lightweight black Neoprene punched with a flower design; iridescent striped raffias; openwork cotton in shades ranging from chocolate to mint green, and an appliqué of multicolored braided ropes that was echoed as a silk print.