Just as American and European designers have taken inspiration from activewear brands — or jumped in altogether — now the tables are turning with more sportif labels offering shoppers everyday options.
Influencers behind The 12ish Style, Scout Sixteen and Hummingbird High bristled at the idea of disclosure during a panel discussion on marketing.
The brands have reached their second settlement in recent years.
The Authentic Brands Group-owned company is launching its first lifestyle collection for men through a collaboration with DYNE and second one will follow with the streetwear label Publish.
Retail, luxury stocks were mostly up.
Influencer partnerships don’t always work out and scrutiny around disclosure is a developing challenge to “authenticity,” according to a new report.
A longtime Adidas executive is facing multiple allegations of bribing young athletes and their families.
The investigation led to charges against 10 people, including one executive at Adidas.
Kule has sued the Clare Vivier brand over the use of stripes, while LVMH goes to court over web sites selling fake Hublot and Tag Heuer watches.
A shift in beauty standards, increase in sports participation and desire for fashionable athletic attire drives a new generation of Chinese women.
Going forward, Moore expects athletic companies to be more selective in their distribution with some only showcasing all of their products through their own channels.