Chiara Ferragni

Aimee Song of Song of Style, Rocky Barnes, and Julia Engel of Gal Meets Glam

Technology

Influence Peddler: When Is There Too Much of a Good Thing?

Exactly how much do followers care about sponsored posts?

clock October 23, 2017Rachel Strugatz

Fashion Features

Influencers Drive Blockbuster Revolve Sales, Kick Off #Revolveawards

Content creators are responsible for the majority of the site’s revenue.

clock October 20, 2017Rachel Strugatz

Danielle Bernstein and Jen Atkin at a brunch Revolve hosted for Atkin in Paris last month.

Fashion Features

DIGITAL DOWNLOAD: Revolve Wins With Influencers, Launches #Revolveawards

The retailer said influencers drive the majority of the site’s revenue.

clock October 20, 2017Rachel Strugatz

A recent Instagram post from The 12ish Style,

Media

Influencers Still Can’t Get Behind Disclosing Paid Posts

Influencers behind The 12ish Style, Scout Sixteen and Hummingbird High bristled at the idea of disclosure during a panel discussion on marketing.

clock October 12, 2017Kali Hays

Revolve's home page.

Technology

Revolve Clothing Seeks Cash Infusion for Overseas Growth and More

Site was one of the first to recognize the value of social media figures.

clock October 5, 2017Sharon Edelson

Arielle Charnas of Something Navy wearing the Something Navy X Treasure & Bond line in an Instagram post.

Fashion Features

‘Superinfluencer’ Something Navy Soars at Nordstrom

Arielle Charnas is said to have driven more than $1 million in sales for her exclusive line with the retailer in less than 24 hours.

clock September 29, 2017Rachel Strugatz

Chiara Ferragni is the latest designer to turn her hand to decorating Evian's bottles

Fashion Scoops

Chiara Ferragni Decorates Evian Bottle

The influencer and entrepreneur is the latest to turn her design hand to Evian’s annual limited-edition bottles.

clock September 27, 2017Alex Wynne

Benefit Cosmetics signed actress Yang Zi in early 2017 as a brand ambassador for China.

Technology

Digital Download: East vs. West Beauty Influence

Brands from Benefit to Givenchy are tapping Chinese KOLs and influencers to sell product.

clock September 15, 2017Rachel Strugatz

Negin Mirsalehi

Fashion Features

Influence Peddler: Negin Mirsalehi

The influencer is in New York this week to launch two projects.

clock September 11, 2017Rachel Strugatz

Chiara Ferragni in California’s Anza Borrego Desert.

Beauty Features

What to Watch: Influencers’ Power Grows, to Both Build and Sell

Numbers once dictated who a brand would partner with but not anymore.

clock August 25, 2017Rachel Strugatz

Bloggers: Brand Builders or Converters?

Technology

The Blogger Divide: Converters or Brand-Builders?

Two types of bloggers are quickly emerging — and there is little overlap.

clock July 31, 2017Rachel Strugatz

Chiara Ferragni working on the costumes for "Intimissimi on Ice 2017."

Fashion Scoops

Chiara Ferragni Named Costume Designer for Intimissimi’s Annual Show

This is the first time the Italian influencer will create costumes for a show.

clock June 15, 2017Sandra Salibian

Chiara Ferragni

Fashion Scoops

Chiara Ferragni Gets Engaged to Italian Rapper

The Italian influencer and entrepreneur received the proposal during her 30th birthday celebrations.

clock May 7, 2017Sandra Salibian

Chiara Ferragni at the SKII event in Okinawa, Japan in March.

Beauty Features

SK-II, Chiara Ferragni Drive Blockbuster Campaign

The Italian-born influencer was said to have gotten a multihundred thousand dollar payout for her involvement in the project.

clock April 18, 2017Rachel Strugatz

Aimee Song, Chiara Ferragni, Arielle Charnas and Camila Coelho.

Technology

Digital Download: Chiara, Aimee, Camila Get Real With Video

Social media users are hungry for more off-the-cuff, live videos from their favorite influencers.

clock March 20, 2017Rachel Strugatz

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Essentialist

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Fashion

Drew Barrymore Launches Lifestyle Brand on Amazon Fashion

clock 12hMarcy Medina

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