This is the first time the Italian influencer will create costumes for a show.
Social media users are hungry for more off-the-cuff, live videos from their favorite influencers.
Her hair freshly chopped into a striking platinum bob, the model joined guests including Future, Nick and Joe Jonas, and Chiara Ferragni.
These boots were made for walking — right through summer.
Chiara Ferragni of The Blonde Salad will open her first stand-alone pop-up shop Saturday at the Los Angeles shopping center.
Video contents, engaging experiences, mobile and influencers emerged as key tools to succeed in the digital environment.
Riccardo Pozzoli has helped turn Chiara Ferragni’s The Blonde Salad into a multimillion dollar business that includes a media platform, e-commerce destination and footwear collection.