Miss Pop for CND painted glitter onto models’ fingers, and Kabuki for Mac placed crystals under eyes.
Oakwell launched the couture label in 2011 and showed his collections in London at Claridge’s.
The new line, called Lon Dunn, will officially launch on March 11.
The e-tailer has also enlisted Andreea Diaconu, Kris Gottschalk and Julia Nobis for its print and digital spring campaign and short film
The Manchester-based high street retailer is investing in brick-and-mortar stores and new categories to sustain growth.
Thandie Newton, Christina Ricci, Mandy Moore, Amber Heard and Lily Collins among the It Girls at W magazine’s 2017 Golden Globes lunch.
Carine Roitfeld’s fashion show at the event will be inspired by Bianca Jagger, Liza Minnelli, Jerry Hall, Diana Ross and Diane Von Furstenberg.
The clip features best friends Patsy and Edina romping around the French Riviera with two young male companions.
Jean Paul Gaultier, Stella McCartney and Pam Hogg will be among the fashion designers to appear.
Jourdan Dunn, Natalie Dormer, Daisy Lowe, Jasmine Guinness and Naomie Harris among others came out to celebrate the store opening.
The model, a self-proclaimed sneaker junkie, was shot by Adam Secore.