Resonates with consumers in lipstick because it is a category where they like to try before they buy.
Other guests at the event in Monaco included actresses Liu Tao and Kim Go-eun.
Rumors of the impending death of the platform seem to have been grossly exaggerated with recent data from QuestMobile showing a 79 percent increase in monthly average users (MAUs) for the site for the year ending in September.
The brand is becoming an authority at makeup offerings with skin-care properties.
The retailer and the beauty brand, both based in San Francisco, created a matte lipstick called Union Street together.
Consumers are angered with the beauty brand’s association with a singer and actress known to support Hong Kong’s pro-democracy movement.