Lane Bryant

Ascena is putting together a plan to expand its Cacique plus-size intimates business.


Ascena CEO Eyeing Opportunities for Growth

The Cacique plus-size intimates line, cited as a top-performer, has multiple growth opportunities.

clock January 8, 2018Vicki M. Young


New York & Co. Buys Fashion to Figure Assets

Ceo Gregory Scott said the specialty chain will use the brand to gain traction in the plus-size market.

clock November 28, 2017Evan Clark

Ann Taylor Spring 2017


Ascena Stock Jumps on Tempered Financial Results, Cost-Cutting Plans

The brand operator is still closing hundreds of stores and posted a $1 billion loss, but the year didn’t turn out as bad as feared.

clock September 25, 2017Kali Hays

Danielle Brooks modeled in the Christian Siriano fashion show for Lane Bryant last year and is featured in the latest "I'm No Angel" campaign.

Marketing and Promotion

Danielle Brooks Says ‘I’m No Angel’ in Lane Bryant Campaign

The Broadway and television star adds shape and attitude to the Lane Bryant campaign.

clock September 18, 2017David Moin

Ashley Graham, Candice HuffineChristian Siriano x Lane Bryant Runway Show, United Nations, New York, America - 09 May 2016

Fashion Scoops

Ashley Graham, Candice Huffine Reflect on Impacting More Than Just Sales With Lane Bryant Ads

“None of us could have seen that coming 10 years ago.”

clock July 21, 2017Sophia Chabbott

A visual from the #Thisbody Lane Bryant add campaign

Marketing and Promotion

Lane Bryant Partners With Pandora for Mobile-First Marketing Strategy

The music-streaming service boosted the retailer’s foot traffic during the crowded holiday season.

clock July 13, 2017Elizabeth Doupnik

Ann Taylor Spring 2017


Ascena Posts $1B Loss, Set to Close Hundreds of Stores

The brand operator even floated the possibility of a sale.

clock June 8, 2017Kali Hays

Ann Taylor Spring 2017


Ascena Gets Downgrade After ‘Deterioration’ in Revenues

Moody’s cut the retail operator’s long-term credit rating, pointing to a first-quarter dip in sales and revenue.

clock May 1, 2017Kali Hays

A look from Gwynnie Bee.


Gwynnie Bee Flirts With Physical Stores

The brand is giving overlooked plus-size customers some TLC.

clock March 28, 2017Sharon Edelson



Meet Squeem, the Ashley Graham-Approved Shapewear Line

Squeem could become Spanx’s biggest competitor, or its best counterpart.

clock March 7, 2017Aria Hughes


Linda Heasley to Lead The Honey Baked Ham Co.

Honey Baked Ham, founded by Harry Hoenselaar in 1957, has nearly 400 locations nationwide serving meats, deli side items, heat-and-serve dishes, baked goods and desserts.

clock January 26, 2017David Moin


Linda Heasley Leaves Lane Bryant

The ceo had a goal to double Lane Bryant’s revenues.

clock January 23, 2017David Moin

Malissa Akay


Lane Bryant Taps Polo’s Malissa Akay for GMM Slot

Lane Bryant has been raising its profile with feisty advertising and designer collaborations.

clock November 18, 2016David Moin

Ashley Graham and Danielle Brooks in Lane Bryant's fall campaign


Ashley Graham, Danielle Brooks and Gabourey Sidibe Step Up for Lane Bryant

The plus-size specialty retailer is capitalizing on the success of its previous “This Body” campaign.

clock September 22, 2016David Moin

Lola Getts


Curvy Girls Bringing Life to Women’s Apparel

Plus size clothing seems to be the only women’s apparel category that is growing and new entrants look to be taking market share from established players.

clock June 22, 2016Debra Borchardt

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IRL GGP pop-up shops


Shoptalk 2018: GGP, Westfield, JLL Execs Talk Challenges…

clock 13hKari Hamanaka

Social Studies