Independent brands were among the most buzzed about on Influenster’s platform. Kylie Cosmetics’ chatter ballooned 8.2 times, while Jeffree Star got 5.6 times more discussion than last year.
A trio of videos spotlights founders who found a home at L’Oréal.
The Yves Saint Laurent Beauty SoHo pop-up shop opens this week.
Levine will not appear in any print ads.
Companies like Kering and LVMH are still waiting for specifics on implementation, but they have to comply with new rules, with or without them.