Founder Tina Lutz plans to donate $10 from every purchase to the nonprofit Every Mother Counts, which Christy Turlington Burns started to make childbirth and maternity safe for women around the world.
The new site will be located close to Heathrow airport to facilitate speedy deliveries internationally.
The event follows news of the company’s sale to Apax Partners, last Friday.
The finalists include Matea Benedetti, Calcaterra, CO|TE, Leo Studio Design and Tiziano Guardini, who were tasked with creating a bespoke look celebrating Italian craftsmanship and sustainable innovation, as well as social and environmental values, and produced in Italy.
Terms of the deal have not been disclosed.
Apax could be nearing to close an 800 million pound deal with the retailer.
According to reports, the retailer could now be worth 800 million pounds.
YNAP, Farfetch, Matchesfashion and Mytheresa.com are raising the bar in online retail.
Avenue 32 was backed by Germany’s Benteler Group, which makes steel tubes, components and systems for the auto industry.
Sources say it remains unclear how much of the company they’re willing to give up.
The retailer has partnered with E-Contenta to increase the reach of its editorial content.