The Windy City has been slower than other markets to embrace the green beauty movement. But Jenny Duranski hopes that’s about to change.
A five-city influencer tour will help introduce consumers to the plant and mineral-based range.
Among them were resource and carbon management, and contentious chemicals in personal-care product formulas.
Redrhubarb Natural Cosmetics is the latest product from the company, which is focused on nontoxic, natural leather processing.
The herb-driven skin-care brand has launched on Anthropologie’s web site with seven products priced from $24 to $96.
The creators of new skin-care line fuse luxury and organic to serve unmet need in market.
The natural beauty company partnered with Anderson to help promote the brand and potentially collaborate on products.
The brand will likely execute “some sort of transaction” before the end of the year to support gains, said founder Nova Covington.