From Teyana Taylor dancing at Philipp Plein to Rihanna ripping the runway on a bike.
Previously, Tannenbaum served as chief operating officer at Tod’s USA.
The designer and American boxing star inked a two-year collaboration, debuting at the historic match on Saturday.
He succeeded Gilles Gaucher-Cazalis, who left the company at the end of March.
The designer rolled out a pink carpet in the garden of his mansion for the poolside show.
During the event, the designer will also present a fashion capsule developed in collaboration with graffiti artist Alec Monopoly.
The role will include the expansion of distribution channels for the company’s existing brands and the development of new opportunities for the group.
This week’s legal-related action has seen models sue The RealReal; Alexander Wang take on Philipp Plein, and a parody of Louis Vuitton win a victory.
“Actually, the photo posted by Alexander Wang is rather deceiving.”