Social Media

Snapchat worked with influencers like CyreneQ on its new Insights tool.


Google and Snapchat Swap Specialties

Google and Snapchat take the visual web a step further with new features that kind of resemble each other.

clock February 14, 2018Adriana Lee

Hand holding iPhone 6S with open Facebook app on screenVARIOUS


Facebook Rolls Out New Lists Feature

Facebook users can now share lists of beauty essentials, fashion goals, lunch options or anything else they want to dish about.

clock February 13, 2018Adriana Lee

Black Friday shopping


Content Relevance Swells, but Doesn’t Compensate for Poor Brand Experiences

According to Adobe’s latest research, the role of content continues to increase – but so does the need for seamless in-store experiences.

clock February 12, 2018Elizabeth Doupnik

Adam Selman Fall Winter 2018, New York Fashion Week, USA - 08 Feb 2018 NYFW


Snapchat Eyes Fashion Week With New Features

Emboldened by strong earnings and growth, Snapchat hit fashion week with new lenses, stickers and Stories.

clock February 9, 2018Adriana Lee

Ralph Lauren RTW spring 2018

Marketing and Promotion

Ralph Lauren Pushes to Digital Future

The hope is that the new digital platform will build quality traffic and grow revenue on its U.S. site.

clock February 1, 2018Vicki M. Young

Becky Li, one of China's most famous fashion bloggers, has launched a mini-program through WeChat to sell her own line of clothing.


WeChat Influencers Crack Sales Code

WeChat mini-programs are making it possible for influencers to open their own, highly lucrative, e-commerce operations on China’s biggest social media platform.

clock February 1, 2018Casey Hall

Mark Zuckerberg Facebook


Facebook’s Revenues Up to $40.65 Billion but Usage Fell

Revenues rose, but the number of daily active users on Facebook slipped as the platform adjusts.

clock February 1, 2018Adriana Lee



Instagram Expands Ad Content Limit

Carousel advertisers can expand into more cards for better Stories.

clock February 1, 2018Adriana Lee

chinese shoppers

Marketing and Promotion

Cheetah Mobile, Hypr Link to Attract Chinese Influencers

The influencer platform will aim to connect North American brands with cross-border social players.

clock January 31, 2018Elizabeth Doupnik

Minimum usage fee is £35Mandatory Credit: Photo by Cultura/REX/Shutterstock (4967034a)MODEL RELEASED, Young woman walking down street, carrying shopping bags, using smartphoneVARIOUS


Mobile’s Impact on Shopping: Timing Matters, Says Facebook Study

A shopper’s choice of mobile or desktop as the first point of contact can make a major difference, Facebook IQ says.

clock January 25, 2018Adriana Lee

souler platform


RevCascade Rolls Out ‘Souler’ Influencer Commerce Platform

The platform is an online store for social media influencers, who get 15 percent of sales.

clock January 25, 2018Arthur Zaczkiewicz

Miroslava DumaFashion Tech Lab cocktail party, Spring Summer 2018, Paris Fashion Week, France - 02 Oct 2017

Fashion Scoops

Fashion Figures Slam Miroslava Duma for Offensive Comments

Duma has now disabled comments on her personal Instagram.

clock January 24, 2018Lorelei Marfil and Natalie Theodosi

Trove founder and Memorandum blogger Mary Orton.

Fashion Scoops

Trove Founders Mary Orton and Rich Scudellari Win Hilldun Business Innovation Award

The Fashion Group International will reveal this year’s Rising Star awards at a Jan. 25 luncheon at Cipriani 42nd Street.

clock January 16, 2018Rosemary Feitelberg

Gucci Westman used augmented reality for her "Lauren Hutton on Safari" look at Hellessy.

Fashion Scoops

Sharing Economy, Corporate Transparency, AR and Genonomics to Impact 2018 Consumer Trends

The desire for uniqueness and true authenticity is driving customization to a new level, with consumers becoming the creators in 2018.

clock January 16, 2018Rosemary Feitelberg

KERRIGAN HARDING FILE--U. S. figure skaters Tonya Harding and Nancy Kerrigan pose during U.S. Figure Skating Championships at Joe Louis arena in Detroit, Mich. After four years of keeping their distance, figure skating rivals Nancy Kerrigan and Tonya Harding could appear together on a television show celebrating the ''Ladies of Lillehammer.'' Fox television is in negotiations to air the show from Dobson Ice Arena featuring Kerrigan and other skaters from the 1994 Winter Olympics at Lillehammer, NorwaySKATING RIVALS, DETROIT, USA


Olympic Skater Johnny Weir Calls Tonya Harding a ‘Villain,’ ABC Furthers Interest in the Feud With Two-Hour Special

Olympic skater Johnny Weir won’t be seeing “I, Tonya,” out of respect to his “dear friend” Nancy Kerrigan.

clock January 13, 2018Rosemary Feitelberg

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Today's Must Read

Christopher Bailey and guestStudent Fashion Week, London, Britain - 08 Jun 2016


Christopher Bailey on Legacy — and Post-Burberry Life

clock February 17, 2018Samantha Conti

Social Studies