The line will bow on Jan. 14 in 38 Minnesota stores and online.
Frederic Aspiras helped the singer transition from an updo to long, flowing locks onstage during the halftime show.
Makeup artist Sarah Tanno created the singer’s look out of roughly 25 Marc Jacobs Beauty products.
John Legend and Lea Michele attended Taylor Swift’s Pre-Super Bowl 2017 show while Michael Phelps, Emily Ratajkowski enjoyed more parties.
Bruno Mars, John Legend and Fergie were among the stars who headlined pre-Super Bowl 2017 parties on Friday.
The brand says its the first purveyor of salon professional products to run an ad during the big game.
The Atlanta Falcons will face the New England Patriots on Feb. 5.
The singer may have worked head-to-toe Lurex, but it was the game’s referee that shined at Sunday night’s Super Bowl.
Although the TV spots are still dominated by beer makers and car manufacturers, a few fashion and beauty brands along with retailers are advertising during the game for the first time ever.