Supreme

Alife x Crocs

Mens Retail Business

How Alife Is Making a Comeback

The heritage streetwear brand is reentering the market with a new Crocs collaboration and a new investor, but with the same brand ethos.

clock May 31, 2018Aria Hughes

Converse x Made Me One Star

Footwear

Converse Taps Into Women’s Streetwear

The brand has partnered with Erin Magee, founder of women’s streetwear brand MadeMe, to design product that’s the antithesis of “shrink and pink.”

clock May 22, 2018Aria Hughes

Shaniqwa

People

Shaniqwa Jarvis Publishes Limited-Run Book Showcasing 20 Years of Her Photography

Photographer Shaniqwa Jarvis has a book that highlights 20 years of her greatest hits and is looking to do limited-run merchandise with other companies.

clock May 15, 2018Rosemary Feitelberg

Supreme store in Williamsburg, Brooklyn.

Fashion Scoops

Supreme to Open San Francisco Store

The streetwear brand has sent out a letter inviting its future neighbors to a meeting about a new retail concept.

clock April 30, 2018Aria Hughes

Kanye WestYeezy show, Runway, Fall Winter 2016, New York Fashion Week, America - 11 Feb 2016

Mens Retail Business

Men’s Wear Movers

These 12 designers and brands are changing the face of the men’s wear industry.

clock March 27, 2018Jean E. Palmieri and Aria Hughes and Samantha Conti and Katya Foreman and Natalie Theodosi

Supreme X Louis Vuitton

Legal

Supreme Wins Legal Battle in Italy Over Counterfeit Products

The Milan and San Marino courts ordered the seizure of about 120,000 fake items.

clock January 25, 2018Alessandra Turra

Ross Wilson and his Supreme archive

Fashion Scoops

DJ Ross Wilson to Showcase Supreme Collection at London Trade Show Before Sale

Wilson’s Supreme pieces span the Nineties and the Aughts and will be sold online.

clock January 18, 2018Lorelei Marfil

Supreme X Louis Vuitton

Financial

Supreme Finances, the Hot Brand Looks for CFO

The search for a financial chief comes shortly after Carlyle bought into the company, valuing it at $1 billion.

clock December 20, 2017Evan Clark

Supreme X Louis Vuitton

Mens Fashion

Streetwear Brands Cash In

The once niche category generated a lot of money in 2017. Whether or not this growth is sustainable is still unclear.

clock December 18, 2017Aria Hughes

The Levi's store in Soho.

Retail

Levi’s Revamps Retail Look in SoHo

The pieces of the brand’s new retail attitude are coming together in Manhattan.

clock November 9, 2017Evan Clark

Looks from the Moncler x Stylebop collaboration

Fashion Features

Street Signs: Luxury Brands, Retailers Cop Streetwear Tactics

The rule is move fast or die, say retailers.

clock October 23, 2017Samantha Conti

Supreme store in Williamsburg, Brooklyn.

Financial

Supreme Headlines New Streetwear Vertical at StockX

StockX is a marketplace platform that functions like a stock market for products.

clock October 17, 2017Vicki M. Young

James JebbiaSupreme Brooklyn store opening, New York, USA - 04 Oct 2017

Financial

The Supreme Business: A Primer From Legal Documents

A look at how the skate brand defends its turf and presents itself in court.

clock October 17, 2017Evan Clark

Supreme X Louis Vuitton

Financial

Louis Vuitton x Supreme: A 100M Euro Boost for Skate Brand’s Luxe Cred

Supreme’s collaboration with Louis Vuitton helped the brand secure its deal with Carlyle.

clock October 13, 2017Evan Clark

James JebbiaSupreme Brooklyn store opening, New York, USA - 04 Oct 2017

Financial

A Supreme Deal: $1B Valuation From Carlyle

The $500 million deal has the brand’s founder James Jebbia balancing his and Supreme’s street cred against the brand’s growth prospects.

clock October 9, 2017Evan Clark and Aria Hughes

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Essentialist

Today's Must Read

Business

Experts Agree: Customer Engagement Key to Retail Success

clock 6hArthur Zaczkiewicz

Social Studies