Millennials, ath-leisure and e-commerce continue to drive apparel sales, but growth has slowed.
Skin care grew 9 percent for 2017, while makeup grew 6 percent.
Mass-market fragrance sales haven’t enjoyed the uptick registered in specialty doors. Target hopes it has the right recipe to turn the spigot back on.
As consumers embrace a multifaceted approach to wellness and beauty, sales of sleep-oriented products are soaring.
The industry expert advocates products that are multifunctional.
Skin care and foundations are growing in prestige beauty, while concealers are posting gains in the mass market.
Half of consumers enjoy shopping for fashion in stores “always” or “most of the time,” but that doesn’t mean retailers can stand still.
The desire for better-for-you products continues to gain momentum.
Driven by upticks in facial moisturizer, cleanser and mask sales, prestige skin care was up 6 percent in the second quarter, according to NPD.
Presenting fragrances to match moods may tap into a consumer that values experiences over products, said NPD analyst Kissura Craft.
The brow category was up 37 percent for the third quarter.