Elizabeth Doupnik

Digital devices will play an even bigger role in shopping experiences by 2026.

Technology

Magento Commerce Platform Teams With Payment Solutions Company Klarna

The two companies will offer a bundle of services under the partnership.

clock 13hElizabeth Doupnik

Off White fall 2018

Marketing and Promotion

For Accessories Brands, Functionality Is Key

New stats from The NPD Group reveal that despite declining sales, pragmatic details can buoy fashion accessories companies.

clock April 25, 2018Elizabeth Doupnik

Shoppers head into Target just after thei doors opened at midnight on Black, in South Portland, MaineHoliday Shopping Black Friday, South Portland, USA

Retail

Long Lines Cost Retailers $37.7 Billion in Last 12 Months

Adyen’s latest research revealed that convenience remains at the center of the shopping journey.

clock April 25, 2018Elizabeth Doupnik

virtual reality

Technology

New Tool Taps VR for Store Remodeling

The latest platform from Symphony RetailAI enables stores to reimagine layouts according to analytics.

clock April 24, 2018Elizabeth Doupnik

Amazon's mobile app

Technology

Amazon Prime Members Can Now Forego Heavy Lifting

The newest service puts Amazon Prime members in the driver’s seat. Users of its key app will now be able to have items directly delivered to their backseat.

clock April 24, 2018Elizabeth Doupnik and Sharon Edelson

Amazon Echo

Technology

Adobe Gets Into the Voice Assistant Game

The tech giant recently acquired SaySpring, a platform that creates voice interfaces for Google Home and Amazon Alexa.

clock April 24, 2018Elizabeth Doupnik

artificial intelligence, brand marketing digital advertising

Technology

How to Successfully Deploy Machine Learning

A new report released by SAP breaks down the key ingredients for success when deploying artificial intelligence.

clock April 19, 2018Elizabeth Doupnik

Elizabeth S. Marcuse

Marketing and Promotion

LIM College Offers Online Bachelor’s Degree Program

The college will offer an online program for its fashion merchandising degree.

clock April 19, 2018Elizabeth Doupnik

Backstage at Josie Natori Spring 2017

Technology

The Natori Company Implements AI, Boosts Social Media Revenue by 76%

The brand deployed autonomous digital marketer, Albert for big gains.

clock April 19, 2018Elizabeth Doupnik

Last minute holiday shoppers walk along a popular clothing district in Los Angeles on . Shoppers who are feeling good about the economy and spending more than expected on items like kitchen gadgets, toys and coats could make this the best holiday season in several years. Shoppers are spending at a pace not seen since the Great Recession, says Craig Johnson, president of retail consulting group Customer Growth PartnersHoliday Shopping, Los Angeles, USA - 24 Dec 2017

Retail

Consumers Value Hyper Communication, Painless Return Policies

Narvar’s latest research reveals updated shifts in shopper preferences.

clock April 17, 2018Elizabeth Doupnik

A previous social media collaboration between Bongo and Galore Media to gauge audience interest.

Technology

Consumer-Generated Content Strengthens Omnichannel Experiences

BazaarVoice’s latest Shopper Experience Index revealed that brands that elevate CGC averaged 106 percent boost in conversions.

clock April 17, 2018Elizabeth Doupnik

Streetwear Influencers

Marketing and Promotion

Streetwear Still Strong Among Generation Z

Nike, Adidas, Supreme and Gucci rank as favorite brands of the demographic.

clock April 13, 2018Elizabeth Doupnik

Marketing and Promotion

Fashiondex, LIM College Partner on Sustainability Conference

The summit will focus on how to deploy ethical operations and instill change within the fashion industry.

clock April 12, 2018Elizabeth Doupnik

Financial

Mastercard Contributes $100 Million Installment to Inclusive Growth Fund

The initiative is aimed at reducing income and information inequality while bolstering financial inclusion and workforce skills.

clock April 11, 2018Elizabeth Doupnik

Envrmnt's tool will enable non-technical workers to deploy AR experiences via mobile devices.

Technology

Verizon Organization Envrmnt Debuts AR Tool for Mobile Experiences

The web-based solution enables non-technical users to build augmented reality catered specifically for smartphones.

clock April 11, 2018Elizabeth Doupnik

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Essentialist

Today's Must Read

Fulvia Visconti Ferragamo

Fashion

Fulvia Visconti Ferragamo Dead at 67

clock 18hLuisa Zargani and Alessandra Turra

Social Studies