Saks’ Luxury Battle Plan: Focus on Shoppers’ Needs To Redefine Retail Image
Saks Fifth Avenue is banking on “world class” customer service as a linchpin to help replenish its cachet in the fiercely competitive luxury segment.
From This Issue
BERLIN — Sales of Douglas Perfumeries increased 3 percent in the first five months of fiscal 2004-2005, which ended Feb. 28, the Douglas Group announced at its annual shareholders meeting last week.
Aided by “good Christmas…
BEIJING — The idea of newly rich Chinese consumers ready to buy goods bearing almost any name in a bid to show off their wealth may soon be out of date, according to a recent report by the Beijing office of Ogilvy & Mather.