Francesco Risso will become creative director of the label.
The designer will present his fall 2017 men’s collection on Feb. 1.
“It’s sexy and bedhead-y in, but in a modern way,” said hairstylist Malcolm Edwards.
El Palacio de Hierro plans to open 10 stores by 2015 as it continues to expand in the country’s growing luxury fashion market.
Sienna Miller talked about her role in the film “Yellow,” where she plays a girl with Tourette’s syndrome, and her fashion business.