Inventories are being kept tight in hope of increasing full-price selling and reducing markdowns.
The music star had launched the collection last February during New York Fashion Week.
The teen actress celebrated her big milestone a few days ahead of schedule on Thursday.
The company props and protects its storied symbol in many ways.
The brand reaches existing and new targets with strategies from print to digital.
This balancing act is Felipe Oliveira Baptista’s mission.