Tisci has cast a multigenerational, multicultural group of models and photographers, including Nick Knight, Sanko Steiner, Irina Shayk and Stella Tennant.
The Japanese brand will provide athletes and officials with clothing for four years.
The company, which owns Zalora and Lamoda, is expanding in emerging markets for fashion.
Bryanboy, Caro Daur and the duo behind Diet Prada are among the protagonists of short movies celebrating the Gancini pattern.
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