The Louis Vuitton I (Red) Trainer will be launched worldwide on Dec. 1, World AIDS Day.
The survey also revealed that 85 percent of consumers planned to go shopping Thanksgiving weekend through to Cyber Monday.
The line is out today.
Given the state of the economy, many consumers may seek payment options on their holiday gift purchases.
Strong digital sales and improving sales at stores were tempered by concerns over spiking coronavirus cases.
But the retailer is still registering losses from its other brands.
People Every Day debuts on Feb. 1 in partnership with iHeart Media.
Making its debut online on Dec. 6, “Afterworld: The Age of Tomorrow” is set in the year 2031.
Plant, a co-founder of Net-a-porter, recently held brand and consumer marketing roles at Burberry and Charlotte Tilbury Beauty.
The Munich-based online retailer said its parent company has “confidentially submitted” a draft registration to the U.S. Securities and Exchange Commission with an eye to a listing.
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