Fall 2012 Trend: South by Southwest

Ralph Lauren has loved it all along, and now a new wave of designers is embracing Southwestern style for fall with Native American beadwork, fringe and embroideries.

This story first appeared in the April 18, 2012 issue of WWD. Subscribe Today.

MODEL: ELLA VERBERNE/IMG; HAIR BY KAYLA MICHELE AT ATELIER MANAGEMENT FOR KMS; MAKEUP BY DANIELLA AT WORKGROUP LTD. FOR MAC COSMETICS; PHOTO ASSISTANT: BRIDGET COLLINS; FASHION ASSISTANT: ASHLEIGH WILLIAMS