Eyeking, a family-owned eyewear manufacturer based in Melville, N.Y., has opened a design and development studio in Irvine, Calif.
The design team that will be housed in that office will concentrate on category innovations in the performance, lifestyle sunglass and optical collections and work specifically on the company’s licensed Under Armour Eyewear and Hobie Polarized collections.
“The opening of our new California design and development studio marks a significant moment in Eyeking’s history as we bring together for the first time our talented creative team under one roof,” said Scott Betty, senior vice president of design for Eyeking. “It’s an exciting new chapter for Eyeking, and we’re confident the work generated in the California design studio will greatly benefit the brands we support as we look to 2017 and beyond. Most importantly, this new office is conveniently located in Irvine, with easy access to premium retail and nearby collaborative partners, as well as 300-plus days of sunshine a year.”
Eyeking, a fourth generation eyewear design firm, produces private label as well as licensed product.