Marcolin Group has teamed with Mexican distributor Moendi to form a new venture called Marcolin Mexico.
Marcolin Group will control 51 percent of the new company, which will distribute throughout Mexico the collections of some of the brands manufactured by the Italian firm. The remaining 49 percent will be held by the Goldwasser family, which founded Moendi in the Seventies.
“We are proud to establish this joint venture with the Goldwasser family. Their long-lasting experience in the wholesale and retail eyewear distribution across Mexico will allow Marcolin Group to further grow and strengthen its presence in that area,” said Marcolin Group chief executive officer Massimo Renon.
“Our family is extremely proud of the new JV partnership with an industry leader like Marcolin Group, making us very excited to represent its leading brand portfolio in Mexico,” said Moendi founder Mario Goldwasser. “Thanks to the common business vision which is the pillar of our partnership, we will work together to enhance Marcolin Group’s market share in our country.”
Marcolin, which in 2017 sold about 14 million eyeglasses, produces and distributes eyewear collections under licensing agreements for brands ranging from Tom Ford, Balenciaga and Moncler to Ermenegildo Zegna, Tod’s, Emilio Pucci and Dsquared2.