“This project was born just for fun,” said Antonello Calderoni of his eyewear label Kyme, launched in July 2013.
The owner of two niche eyewear stores in the towns of Altamura and Gravina, in the Apulia region of Italy, Calderoni tried his hand at designing when he conceived the Miki model for Kyme: a pair of retro-inspired oval sunglasses produced in the Italian eyewear hub of Cadore that he started selling in his boutiques.
“At a certain point, I realized they were selling more than the pieces of other brands I was carrying at the store, so I decided to launch a full collection,” he said.
In the span of 18 months, Kyme reached about 500 high-end stores worldwide from Asia and the Middle East, to Europe, Australia and New Zealand. In the U.S., the brand is sold at Neiman Marcus and Bloomingdale’s doors across the country.
He said bookings for the first three months of this year doubled compared to the same period last year, adding that the company expects to generate revenues of 10 million euros, $11.3 million at current exchange, within five years.
Kyme eyewear retails from 129 euros, or about $147, to 210 euros, or $239. The range includes 12 styles of sunglasses available in a wide array of color combinations. Among the most popular designs are the Ross rounded metallic frames, as well as the Matti, mixing metal and acetate.
“In September at Silmo, we will also launch six styles of optical frames,” said Calderoni, who added that the company also aims to start manufacturing for other labels. Kyme is negotiating a licensing agreement with an undisclosed brand.