“I think shoes are always a great compliment to handbags and round out the lifestyle accessories brand that Botkier is today. I launched shoes prerecession but that was a different company with a different price point,” Botkier told WWD of the launch.
She noted that the new styles — produced with the help of partner Showroom 35 — are approximately $100 to $200 less at retail than her previous shoe range. They are produced in China.
The company declined to reveal projections of how shoes could bolster its business.
Designs feature embroidery and colorblocking inspired by classic Havana. “It’s geared toward our girl, our city girl. Day to night is an important element, but also that there is a fashion statement and that the shoes are very comfortable,” Botkier said.