MILAN — Giuseppe Zanotti wants his customers to shine bright this holiday season. On Dec. 1, the designer brand will launch its first pair of customizable women’s sneakers.
Available exclusively at the brand’s boutiques and at giuseppezanotti.com, the Alena Star is a black slip-on, running style embellished with removable black stars encrusted with dark gray crystals.
Customers will have the chance to buy sets of both multicolor and silver stars, which they can easily apply on the shoes to create their daily version of the Alena Star style.
“Style, at its best, is individual and highly personal,” Zanotti said. “With this sneaker, a woman can express her creativity by making my design truly her own and have some fun doing so.”
While the shoe style retails at 650 euros, the star sets are sold at 190 euros.