The brainchild of seasoned industry vets, Frank Zambrielli, Stephanie Sarka and Anthony Luciano, the luxury handbag brand is shaking off its start-up status.
The line of six handbags with playful gold-plated details will drop worldwide in July.
She had worked most recently at the Camuto Group and was also at Sam Edelman.
“The trend is reversing to the designer level,” said Lisa Aiken, fashion director of Moda Operandi.
The start-up online platform allows creative types to take their handbag designs to market without intermediation.
The luxury brand is unveiling a range of collaborations with high-end retailers, including Antonia in Milan, Luisa Via Roma in Florence and Jeffrey in New York.