Paula Cademartori is opening her first temporary store in Milan on Feb. 20.“I’m very happy with this pop-up store, which represents my first foray into the retail business,” said the Brazilian designer, who launched her namesake brand of eye-catching luxury bags in 2010. “I’m proud it is located in Milan, which is the city where everything started. It represents a great step in our business development.” [caption id="attachment_10806002" align="aligncenter" width="1024"] The Paula Cademartori pop-up store in Milan.[/caption]The opening of the pop-up store marks the first initiative developed with Renzo Rosso’s OTB group, which acquired the label last October.“She really stole my attention when she was on the stage at a fashion forum,” Rosso said. “While she was speaking, I immediately went to her web site and I fell in love with the product. I love Paula’s positive attitude, the fact she is extremely versatile and that she's able to take care of the different aspects of the business.”Located on Galleria del Toro, in the heart of Milan, the two-story shop was designed by architect Ferruccio Laviani to reflect the joyful, sophisticated aesthetic of the label.“It’s a kind of magic place where people have to feel comfortable,” Cademartori said. The store will feature a combination of materials, including brass and velvet, as well as a carpeting featuring an intarsia inspired by her bags’ decorations. The hip Milanese interior design firm Dimore Studio developed chairs.The store, which will be open until April 16, will carry a selection of exclusive bag styles available in monochromatic versions and decorated with florals, intarsia and embroidered birds. Four shoe designs and a range of charms, will also be sold there. In addition, special products will be available at Farfetch. Prices range from 890 euros to 2,000 euros, or $948 or $2,131.[caption id="attachment_10806020" align="aligncenter" width="1024"] A Paula Cademartori bag available at the pop-up store in Milan.[/caption]“I think this store will give more visibility to Paula Cademartori products, which, with their colors and energetic vibe, look very modern to me,” said Rosso, adding that OTB’s goal is to help the label expand in international markets.Besides Cademartori, OTB controls the Diesel, Maison Margiela, Marni and Viktor & Rolf brands, and manufacturing arms Staff International and Brave Kid.
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews
@prada is introducing a new project at its men’s fall 2018 show this Sunday: “Prada Invites.” The fashion house invited four celebrated creative minds – @ronanaerwanbouroullec, Konstantin Grcic, @herzogdemeuron and @rem.koolhaas – to each create a unique item with its iconic nylon material. The designs will be unveiled on the runway show, which will take place at the company’s warehouse in Viale Ortles 25. #wwdfashion #mfwm (📷: @martinocarrera)
@kering_official is spinning off its stake in puma in an effort to focus on its luxury brands, the brand operator announced yesterday. “We are proud to have supported the turnaround of Puma, which now has unrivaled capabilities to take full advantage of the specific dynamics of its global markets and is poised to achieve substantial growth,” said François-Henri Pinault, Kering’s chief executive officer and chairman. Artémis will become a “long-term strategic shareholder” of Puma with a 29 percent stake. #wwdnews #wwdfashion (📷: @jilliansollazzo)
The fashion world mourns for celebrated street style photographer, Nabile Quenum, who died at age 32 in Paris.
Quenum, creator of the fashion blog “J’ai Perdu Ma Veste,” was a fashion week fixture, and regularly shot for New York magazine’s The Cut, among other outlets, and brands such as Louis Vuitton, Moncler and Adidas. He was also actively involved in the #NoFreePhotos initiative, which kicked off in the fall. Read more about Quenum in @kbsmoke's story on WWD.com. #wwdnews
@verwanggang and @maisonladuree have teamed up on a dessert collab called Vera Wang Pour Ladurée. The collection, which launched this week, features a specialty macaroon, as well as a wedding cake inspired by one of the designer’s gowns. “I could not imagine a more delicate or sophisticated creation to grace any couple’s celebration,” said Wang. #wwdfashion