PARIS — Thieves broke into Chopard’s boutique on Place Vendôme on Thursday, a spokesman for Paris’ Préfecture de Police confirmed.
According to reports, two armed robbers broke into the store at lunchtime on Thursday, breaking a display case and escaping on foot with its contents.
A Chopard spokesperson declined to comment, saying a police investigation was under way in France.
The theft marks the second fashion robbery in Europe in recent days. On Monday, thieves stole 20 to 25 handbags from the Bottega Veneta flagship in Milan’s Via Montenapoleone. The Italian company confirmed the robbery but declined to specify the number of handbags stolen or their value.
France has seen a slew of jewelry robberies in the last few years, and Chopard has often been a victim. In December, the brand’s boutique at 72 Rue du Faubourg Saint-Honoré — not far from Place Vendôme — was robbed in broad daylight. The thief reportedly made off with jewelry worth an estimated one million euros, or $1.1 million at current exchange.