By  on November 18, 2019

In the blush-tone hallways of Catbird’s Brooklyn Navy Yard headquarters, rules of the oft-stuffy fine jewelry world have been decidedly Brooklynized. Elvis Costello plays throughout an office accented by vintage light fixtures and hanging planters where employees design, manufacture and ship the company’s delicate fine jewelry to locations around the world. Jewelers’ dogs keep them company as they solder, some taking breaks beside the company’s keg of cold brew as others videoconference from the comfort of sorbet-toned velvet furniture.

It’s for this laid-back vibe that Catbird — which began in 2004 as a multibrand jewelry boutique at the dawn of Brooklyn’s hipster renaissance — has gone on to become a multimillion-dollar business turned to by style-conscious Millennials to mark important occasions in life. Run by founder Rony Vardi and co-creative director, Leigh Plessner, Catbird has seamlessly ingratiated itself with a generation best known for its cynicism and distaste for tradition, even cutting through their particular aversion for diamonds.

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