By  on December 5, 2019

NEW YORK — When David Yurman opens the doors to its new flagship today on 57th Street’s golden stretch between Fifth and Madison Avenues, it will represent the only family-owned business on the block. Look to the left and it’s Kering-owned Saint Laurent, peer to the right and see publicly listed Burberry — and right across the street is the new temporary boutique by Tiffany & Co, recipients of last week’s $16.2 billion LVMH Moët Hennessy Louis Vuitton bid.

Family is a way of business for the Yurman brand, which is still owned by its founders and says many of its sales are made while consumers are in the presence of their own families. The company’s new flagship adds to a stable of 49 stores worldwide and represents a larger strategy toward becoming a more international, higher-end brand. About 90 percent of the company’s sales come from the U.S., but the brand also has stores in countries including France and Canada.

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