By  on September 14, 2015

Aiming to fill a hole in the fine jewelry marketplace with help from technology, Los Angeles-based Iconery launches Tuesday with the promise of low barriers to entry and fast-fashion speed-to-market for gold and diamond baubles. Using 3D printing and e-commerce, the company is both manufacturer and online retail destination for women seeking fine jewelry from new and established designers.

Iconery founder and chief executive officer Ivka Adam, a former mobile marketing executive at eBay, said, “Our core value proposition for designers is the idea of efficient, small batch manufacturing.”

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