By  on February 14, 2019

Meeting consumer demand for sustainably produced fashion products that are also ethically made remains an industrywide challenge. But jewelry maker Soko is pioneering in this area via a business model that reimagines the supply chain by leveraging cloud-based technology and mobile tools to deliver artisanal, handcrafted pieces made in Kenya for a global consumer.

The self-proclaimed “Ethical Fast Fashion” brand was founded in 2015 by Gwendolyn Floyd, Ella Peinovich and Catherine Mahugu with a business ethos centered on putting people first. So far, it’s paying off. The brand was recently featured in an Essence cover shoot of former first lady Michelle Obama. And on the financial front, Soko is currently in the midst of raising “Series A” financing.

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