The trio is pairing 120 vintage timepieces with fashion styles in the run up to the Dec. 5 auction in New York.
The La Chaux-de-Fonds, Switzerland-based watchmaker plans more intimate events around the world.
Sales growth this year has hit the double-digit range, percentage-wise, according to Hublot ceo Ricardo Guadalupe.
The departures follow the exit of Swatch Group’s labels from Baselworld, throwing the relevance of trade shows into question.
The watch industry veteran will stay on as non-executive president, with a focus on passing on his expertise.
The watch group was the fair’s largest exhibitor, and its departure comes as brands increasingly are focused on selling direct to consumers.
Chinese watch buyers are keeping a closer eye on value for money and increasingly turning to digital avenues for their purchases.
The fashion label’s watches had been produced under license by Fossil Inc. since 2011.