By  on December 18, 2018

PARIS — In a bid for survival, watchmaker trade shows Baselworld and the Salon International de la Haute Horlogerie, known as SIHH, have shifted their calendars to take place back-to-back, starting in 2020.

“This partnership between the two most prominent exhibitions in the industry represents a major breakthrough for the future,” said Michel Loris-Melikoff, managing director of Baselworld.

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