By  on April 29, 2019

PARIS — Casting a wide net, Chanel has lined up 10 celebrities for its new J12 watch campaign that launches Monday. The approach is intimate, however, offering a peek into their personalities through snippets of conversation about time and life moments — punctuated with the occasional flash of the latest version of the ceramic timepiece.

“It’s all about seconds,” is the catchphrase. Nine women are featured — Keira Knightley, Carole Bouquet, Liu Wen, Anna Mouglalis, Ali MacGraw, Claudia Schiffer, Naomi Campbell, Vanessa Paradis and Lily-Rose Depp — and one man: William Chan.

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