LONDON — Alexandre Meerson comes from a family of watchmakers and is the founder of a namesake British business with no retail outlets and no plans to open any. The charming Frenchman does his own marketing, while all of his watch sales come from the Meerson web site, where customers can order bespoke watches that reflect their hobbies, professions, personal histories or obsessions.
“I work in a very traditional way — Meerson watches are all handmade in Switzerland — but my goal is to bring the craft to the age of digital, and connect directly with luxury clients. And I don’t really distinguish between online and offline,” said Meerson, who flies around the world hosting events or just meeting prospective clients for a drink and a chat about what they’d want their watch to look like.
As 2018 comes to a close, we’re taking a look back at the best party photos of the year. First up, newlyweds Nick Jonas and Priyanka Chopra in black tie at Ralph Lauren’s 50th anniversary show in September.
📸: @zefashioninsider .
“Sand, summer, sea,” is how designer Sarah Staudinger describes of the beginnings of her latest collection for Staud, writes @elmercer.
Summer was encapsulated through an array of adorable picnic inspired garb in poppy hues like tablecloth gingham compact knit playsuits and matching sets and plenty of crudite-emblazoned offerings. The best foodie-looks included a salad printed waffle minidress with matching cardigan or a matching neon green knit set with fringe made of mini glass lemons (and matching croakies). #wwdfashion
With a litany of sold-out collabs, a history-making debut show for Louis Vuitton men’s and armfuls of awards, Virgil Abloh is WWD’s Newsmaker of the Year. 📸: @lexieblacklock .