By  on March 11, 2019

PARIS — There will be gold at Piaget’s new Hudson Yards flagship. Emphasizing its handiwork with the metal — hair-like chiseling is a house specialty — the watch and jewelry label, which belongs to Compagnie Financière Richemont, has infused the new store with gold — lining the glass doors at the entrance and as a rim to the soft, angled arches and display cases in the store.

“It’s very refined; it embodies Piaget,” Chabi Nouri, Piaget chief executive officer, told WWD. The label’s first U.S. store to carry the new design blueprint, the idea is to channel the feel of the house’s historical, upscale Geneva salon, dating to back to 1959.

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