Van Heusen, which is owned by PVH Corp., will produce men’s and boys’ watches under a license agreement with Accutime Watch Corporation.
Accutime, which is based in New York City, will manufacture, sell, distribute and promote the watches, which will be sold throughout the U.S. and Canada in leading department stores, specialty shops and national chains starting spring 2016.
“We are excited to add men’s and boys’ watches to the Van Heusen portfolio of products. We believe that watches are a natural extension of the Van Heusen brand, given the brand’s foundation within dress furnishings and sportswear separates,” said Ken Wyse, president of licensing for PVH Corp.
The initial term of the license agreement runs through December 2016.