Beauty Features

Should Natura Reunite Avon?

Synergies are possible, but experts are skeptical about a turnaround of the North America business.

clock 6hAllison Collins

An E.l.f. beauty look from the Christian Siriano show.

Color Cosmetics

In a Crowded Masstige Market, Can E.l.f. Regain Cult Status?

E.l.f. has struggled in recent quarters, but data from Nielsen suggests the brand’s productivity plans may be working.

clock 6hAllison Collins

Giselle Soto

Beauty Features

Influence Peddler: Giselle Soto, the Eyebrow Artist Behind a Viral Meme

In just a few years, Soto has garnered a celebrity clientele and opened her own Los Angeles salon — all thanks to a meme.

clock March 25, 2019Alexa Tietjen

The podcast series Essentials by Boss Bottled

Skin Care

EXCLUSIVE: Hugo Boss Fragrances, Coty Launching Podcast Series

Out on March 30, it will be hosted by Gunnar Peterson, a high-profile personal trainer and functional training expert.

clock March 22, 2019Jennifer Weil

E.l.f. 16-Hour Camo Concealer

Beauty Features

E.l.f. Beauty Hires Mandy Fields as CFO

The hire comes after the brand tapped Kory Marchisotto as chief marketing officer.

clock March 21, 2019Allison Collins

Whole Foods Beauty Bag

Beauty Features

Whole Foods Debuts Better Beauty Swap Program

The weeklong initiative, taking place during the chain’s annual beauty promotion, mimics clean beauty swap programs at more upscale retailers like Follain and Credo.

clock March 21, 2019Ellen Thomas

Fifth City, Saks Off 5th's first private label beauty collection.

Beauty Features

EXCLUSIVE: Saks Off 5th Reveals First Private Label Beauty Line, Fifth City

Fifth City debuts with more than 35 products for face, eyes and lips, as well as makeup brushes and hair accessories.

clock March 21, 2019Alexa Tietjen

Yolanda Mata, known as #YoliGlo to her YouTube clientele.

Beauty Features

Meet #YoliGlo, Facialist to the YouTube Beauty Set

The Tatcha brand ambassador works on the faces of some of YouTube’s biggest stars, from Desi Perkins to Patrick Starrr and James Charles.

clock March 21, 2019Ellen Thomas

The Inkey List skincare range

Skin Care

EXCLUSIVE: Sephora Builds Lower-priced Skin-care Offering With the Inkey List

The retailer is launching the Inkey List, the low-priced skin-care line from Be for Beauty.

clock March 20, 2019Allison Collins

Belei is Amazon's first private-label skin-care brand.

Beauty Features

Why Amazon’s Private Label Beauty Brand Matters

Amazon unveiled Belei, its first dedicated private-label skin-care brand, on Wednesday.

clock March 20, 2019Allison Collins

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