By  on July 8, 2019

Allergan is trying new things.

Spearheading the pharmaceutical company’s digital ventures unit, Project Moonwalker, is Alexandra Wilkis Wilson, the serial entrepreneur who founded fashion and beauty start-ups Gilt Groupe, Glamsquad and Fitz. In her new-ish role — she landed in the Dublin-based company’s New York office a year and a half ago — Wilson oversees the team that launched Spotlyte and Regi, a beauty content site and a beauty service booking concierge.

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