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“It was all about the feminine curve of eye to mirror the femininity of the collection,” said Benefit head makeup artist Lisa Potter-Dixon, who also creates the beauty looks for all of Williamson’s campaigns. She drew in a sinuous curve along the socket line and flicked it out where the brow ended using a combination of Creaseless Cream Shadow Bronze in Have More Fun along with Longwear Powder Shadow in Kiss Me I’m Tipsy for texture. She painted the lash line in Extra Black Bad Girl Liner, and finished with a slick of They’re Real Mascara on the upper lashes.

Cheeks were swept with a mix of matte Hoola Bronzer and rose gold Rocketeur Cheek Powder with the gold-toned Longwear Powder Shadow in Guilty Pleasure used as a highlighter on the brow bone and bridge of the nose. “The collection is bursting with jewel tones,” said Potter-Dixon, “so the golds in the makeup are a perfect match.”

Hairstyles by Toni & Guy’s Mark Hampton were inspired by Williamson’s classic muses, who include Bridget Bardot and Kate Moss, and were all about movement, bounce and volume. The hair was prepped with Toni & Guy Prep Heat Protection Mist and blown out using 3D Volumiser from the Toni & Guy Glamour range for its root-lifting properties.

Hampton dubbed this look “The Woodstock Wave” — the texture giving it a contemporary twist. He pulled two of the front sections to each side to further define the part and secured with two Kirby grips for a flattened effect before tying at the back with an invisible elastic for effortless looking glamour.