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Beauty Inc Newsletter: The Latest Beauty Executive Hires

Ipsy and Brandable have new executives.

L’Oréal Exec Joins Beekman 1802 as CMO

Brad Farrell
Brad Farrell

Brad Farrell has been named chief marketing officer of Beekman 1802, a goat-milk-oriented beauty line.

Farrell was most recently senior vice president at Seed Phytonutrients, a clean brand incubated at L’Oréal. He has worked under the L’Oréal umbrella for more than a decade, with jobs across Pureology and Kiehl’s.

Beekman 1802 founders Brent Ridge and Josh Kilmer-Purcell said they anticipate an era of growth for the grand.

Parfums Christian Dior Hires Claudia Marcocci

Claudia Marcocci
Claudia Marcocci Courtesy Photo

Claudia Marcocci, the former senior vice president of Gucci Beauty, has been named brand general director at Parfums Christian Dior.

She succeeds Véronique Courtois, who moved to Guerlain.

Marcocci was formerly senior vice president of Gucci Beauty, beginning in 2017, at Coty Inc. She also served as vice president of global for that brand, starting in 2016, and the year prior became associate director of Gucci Beauty global design after the Procter & Gamble beauty brands were acquired  by Coty.

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Marcocci held numerous positions at P&G, including global digital and e-commerce director for its prestige division.

Ipsy Hires Morphe’s Emine ErSelcuk, Promotes Sabeen Mian

Ispy has made a new hire and a new promotion — Emine ErSelcuk has joined as vice president of merchandising, and Sabeen Mian has been promoted from that position to executive vice president and general manager of strategic new business.

Sabeen Mian
Sabeen Mian

Before her promotion, Mian was the company’s executive vice president of merchandising. She was hired in 2014 as the head of brand partnerships and merchandising. Before Ipsy, Mian worked as a buying director at Amazon and a buyer at Bloomingdale’s.

Emine ErSelcuk
Emine ErSelcuk

ErSelcuk joins Ipsy from Morphe, where she was vice president of brand, leading omnichannel retail development and new brand development. Before that, she was vice president of global retail for Morphe. ErSelcuk has also worked as a consultant, where she worked with VMG for the Drunk Elephant investment, and has held roles at larger beauty companies, including Kendo and The Estée Lauder Cos.

Brandable Names John Burry President

John Burry

Brandable, the venture-backed startup behind the Queen V and Love AnyBody brands, has hired John Burry as president.

Burry spent roughly two decades with Tesco in Los Angeles and London, before starting advisory and investment firm Re:store Ventures. He also serves as an adviser to MasterClass, the educational platform where Anna Wintour, for example, shares her leadership and management tips.

At Brandable, Burry will oversee further expansion into the wellness space. The company raised a Series B in mid 2019 with plans to launch and grow new brands.

Lather Taps Caroline King as Chief Growth Officer

Caroline King
Caroline King

Lather, a natural personal-care brand, has appointed Caroline King chief growth officer.

Lather was early to the clean beauty world, and makes products without synthetic fragrances or colors, and without parabens and sulfates. The brand is sold online and through select retail and spa distribution.

At the business, King will oversee continued expansion, looking specifically to the retail and hospitality spaces. She will also oversee the development of a “new big-box retail business model,” the company said.

Before joining Lather, King was vice president of marketing and creative at Nasty Gal and before that, held leadership roles at C Wonder.

WetBrush Parent Hires Tina Jackse as EVP of Sales

Tina Jackse
Tina Jackse

Beauty by Imagination, the business behind WetBrush and Goody hair accessories, has hired Tina Jackse as executive vice president of sales.

She joins from Henkel, where she led sales across Dial, Schwarzkopf and Right Guard. Before that, she was vice president of global sales for Beiersdorf, where she oversaw business for Nivea, Eucerin and Aquaphor at Walmart Inc., which is also a key customer for WetBrush and Goody.

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