Brandless — the e-commerce start-up that sells household and food staples for $3 — is branching into beauty.
The business is bringing its free-from thesis into personal care with today’s launch of moisturizing shampoo, moisturizing conditioner, shave gel, body wash, two different body lotions, grapefruit facial cleanser, gel and foaming hand wash, facial lotion and lip balm. Products are priced at $3, like everything else Brandless sells, and will be sold through the company’s direct-to-consumer web site.
Are you ready for Goop TV? According to sources, the lifestyle site founded by Gwyneth Paltrow has inked a deal with Netflix to create a new wellness-inspired show.
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“As long as [companies] are peopled by humans, there’s always that opportunity [for authenticity.] When that doesn’t happen, it’ll hurt your [brand],” he says. “We’re human beings. Human meaning flesh, being meaning spirit. As long as we have that, there is the opportunity for growth and elevation.” — Pharrell Williams, WWD Original.
The Paris men’s calendar just gained another heavy hitter: Celine will stage a show in January, mere months after creative director Hedi Slimane launched its men’s wear division during a coed show on Sept. 28. 📸: @thekateowen
Styled by @thealexbadia