By  on May 13, 2005

NEW YORK — Calvin Klein Cosmetics is betting on its first major new brand introduction in three years to add a little juice to its fragrance franchise.

Euphoria Calvin Klein, a women’s scent that the company calls an “addictive Oriental,” is coming in September from Unilever Cosmetics International’s Calvin Klein Cosmetics arm. And it is — as UCI chief Fergus Balfour puts it — “the big one.”

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