LONDON — Sallie Berkerey has been named to the new role of managing director of Cosmetic Executive Women U.K., the professional organization and beauty industry lobby. Berkerey will join in June, working alongside CEW president Caroline Neville, WWD has learned.

An announcement is expected today.

Berkerey is currently associate publisher of British Vogue and is a Condé Nast veteran, having launched Glamour in the U.K. in 2001. She has served as associate publisher of British Vogue since 2014, working with all sectors of the beauty industry.

“I am passionate about the beauty industry and have worked with many of the member brands during my career. I am looking forward to being part of the dynamic team alongside Caroline and working with a diverse group of existing and new partners at CEW,” Berkerey said.

Sallie Berkerey has been named MD of CEW (UK), a new role  Courtesy

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The new role is full time, and Berkerey will be working on the strategic vision and and day-to-day management of the business.

Neville said Berkerey brings “gravitas, experience and energy. Her appointment will allow us to continue to drive the most authoritative beauty organization in the U.K. to greater success. It is an exciting time of growth and innovation for the sector and with Sallie’s arrival we will exploit this.”

Founded in 1992, Cosmetic Executive Women U.K. is a not-for-profit group with more than 1,100 members in the U.K., from the beauty industry and related fields. Neville was a founding member of CEW U.K. and became president in 1995.

Vasiliki Petrou, chairman of CEW U.K., added: “The board is delighted to have hired someone of Sallie’s caliber and experience to work alongside Caroline. We look forward to her joining and building on our success.”

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