MILAN — Milanese beauty addicts can circle a new shopping destination on their maps: On Tuesday, Chanel inaugurated its first fragrance and beauty store here, situated in the city’s iconic Galleria Vittorio Emanuele II shopping arcade.As reported, the unit marks the label’s third beauty store in Italy, after the openings in Florence in 2015 and Venice last year.Covering two levels, the 700-square-foot store showcases makeup, skin care and perfume lines in an environment that's defined by the fashion house’s signature black, beige, white and gold tones.[caption id="attachment_11106064" align="aligncenter" width="748"] The Chanel Fragrance and Beauty store in Milan.[/caption]Product-wise, the store carries the brand's full beauty range, including limited-edition makeup and color palettes; Les Exclusifs line of fragrances — made of 16 scents inspired by the life of Coco Chanel — and the signature Huile de Jasmin skin-care product.The Le Blanc skin-care line, aimed at the Asian market, and the limited-edition Le Signe du Lion powder highlighter are also exclusively available at the store.In addition, the brand’s latest sunglasses styles are showcased in a dedicated corner.[caption id="attachment_11106067" align="aligncenter" width="293"] Chanel's Le Signe du Lion powder.[/caption]To boost the shopping experience, a Beauty Lounge has been installed on the upper level to provide makeup stations and cosmetic treatments to customers, including both quick makeup services and exclusive, customized consultations by appointment.A relaxation area completes the interior concept, enabling clients to consult the staff or buy a selection of books about the French fashion house.
@juicebeauty, where @gwynethpaltrow holds the title of creative director of makeup, has become one of the foremost labels in the organic beauty category –– with sales on track to hit $100 million this year. What’s behind the rapid growth the brand is experiencing right now? It all started in 2005 when the wellness movement was just getting started. Read more on WWD.com. #wwdbeauty
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"I want to tell a story that inspires people to feel good about themselves, but also I'm making a commentary about the lack of female stories and female directors and saying this should change," said @imheathergraham on her latest project "Half Magic." The comedy feature, which the actress wrote and directed, is based on her own struggles as a woman in show business. Read @andrewnodell's full interview with Graham on WWD.com. #wwdeye (📷: @jgreenery)
@meltcosmetics cofounders @lora_arellano and @danabomar built their brand on a single idea: a true matte lipstick. To set the brand apart, they said they always put their customers first –– including a personalized note in each package. #wwdsummits #wwdbeauty
@moncler unveiled its latest project, #MonclerGenius, yesterday at Milan Fashion Week. The Italian outwear maker gave show-goers a preview of the monthly collections – which were created by eight designers and creative talents including Pierpaolo Piccioli, Simone Rocha, Craig Green and more – that will start rolling out in the summer.