By  on October 9, 2018

When it comes to the beauty business, Dyson isn’t stopping at blow-dryers.

The U.K.-based firm — known for its vacuums and Oprah’s favorite fan — splashed onto the beauty scene in 2016 with the launch of the Supersonic, a $399 blow-dryer powered by Dyson’s proprietary technology — the most expensive on the market to date. Two years later, the company is back with its second beauty launch — the Dyson Airwrap styler, which comes in three variations with prices ranging from $499.99 to $549.99. Yes, that’s more expensive than the Supersonic.

To continue reading this article...

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus