By  on September 26, 2018

PARIS — Byredo is poised to broaden its retail footprint with a first flagship and pop-up slated to open in the French capital this week, days after inaugurating a store in London.

The flagship, situated at 199 rue Saint-Honoré in the 1st arrondissement, will open to the public on Thursday, while the ephemeral location, at 11 rue Debelleyme in the Marais, debuts Sunday and remains operational through yearend.

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